Bono's Product (RED) initiative: wedding hard commerce and corporate social responsibility

Stefano Ponte; Lisa Ann Richey; Mike Baab

Bono's Product (RED) initiative: wedding hard commerce and corporate social responsibility

Stefano Ponte
, Lisa Ann Richey
, Mike Baab

Research output: Working Paper, Paper, Policy Brief, Brief, Impact › Papers and Working Papers › Research

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Original language	English
Place of Publication	Copenhagen
Publisher	Danish Institute for International Studies
Number of pages	54
ISBN (Print)	9788776052690
Publication status	Published - 2008

Series	DIIS Working Paper
Number	13
Volume	2008

Keywords

AIDS prevention
Fundraising
Corporate social responsibility
Business management
Corporations

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WP08-13_Bono’s_Product_(Red)_Initiative_Wedding_Hard_Commerce_and_Corporate_Social_ResponsibilityFinal published version, 653 KB

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T1 - Bono's Product (RED) initiative

T2 - wedding hard commerce and corporate social responsibility

AU - Ponte, Stefano

AU - Richey, Lisa Ann

AU - Baab, Mike

PY - 2008

Y1 - 2008

KW - AIDS prevention

KW - Fundraising

KW - Corporate social responsibility

KW - Business management

KW - Corporations

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M3 - Papers and Working Papers

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BT - Bono's Product (RED) initiative

PB - Danish Institute for International Studies

CY - Copenhagen

ER -

Bono's Product (RED) initiative: wedding hard commerce and corporate social responsibility

Keywords

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